A CMO Council Strategic Interest Group

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Case Study Showcase

The Brand Inspiration Center is dedicated to thought leadership and knowledge exchange across executive-level peers in the creative printing, publishing and packaging industry. Our Case Study Showcase is designed to highlight real-life examples and success stories around how organizations are overcoming challenges and capitalizing on new trends and technologies within the industry to achieve greater go-to-market performance and proficiency. Case study topics may include but are not limited to:

  • Product and packaging innovation
  • Creative relevance and resonance
  • Marketing production effectiveness
  • Supply chain efficiency and accountability
  • Demand chain/channel performance
  • Omni-channel execution consistency

If you would like to submit a case study for review and posting, please contact Mary Anne Hensley at mhensley@cmocouncil.org.

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