Apr 09 2018
MARKETING AND PUBLISHING GURU SETH GODIN TO KEYNOTE AT PRINT 18
Bestselling author speaks on post-industrial revolution and changing ideas on marketing, quitting, and leadership
Reston, VA—The Association for Print Technologies (APTech℠) announced that world-renowned entrepreneur and best-selling author Seth Godin will be the keynote speaker at PRINT® 18, APTech’s signature event for the graphic communications industry, which will be held in Chicago, IL September 30 – October 2, 2018.
PRINT® is the annual conference and exhibition event that hosts the largest gathering of printing services providers in North America, representing attendees from 86 countries. In 2017, more than 22,000 visitors came to Chicago, including nearly 16,000 buyers from 8,565 companies.
The Learning Experience at PRINT 18 will kick-off with the Opening Keynote address on Sunday, September 30, where Godin will give the keynote speech and conduct a book signing featuring his best-selling book, What to Do When It’s Your Turn (and It’s Always Your Turn).
Godin will look back (briefly) on a century of marketing, industrialism and print, and paint a picture for how we can each make a dent in the future with the work we do. Godin promises the PRINT 18 audience will leave with actionable takeaways that can shape their personal and professional lives into the future. “If I could put it all in a memo, I would,” he says. “But bullet points just don’t work. If you are in the room, I will be able to help you think differently.”
Godin is the author of 18 books that have been bestsellers around the world and have been translated into more than 35 languages. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. His most popular books include Linchpin, Tribes, The Dip and Purple Cow.
In addition to his writing and speaking, Godin founded both Yoyodyne and Squidoo. His blog (which you can find by typing "seth" into Google) is one of the most popular in the world. In May 2018, he will be inducted into the Marketing Hall of Fame.
Learn more about Seth Godin as you prepare to head to Chicago in September at SethGodin.com.
PRINT 18 will take place September 30 through October 2, 2018, at McCormick Place in Chicago, and the keynote session with Seth Godin is included with registration. For more information about PRINT 18 and to register, visit www.PRINTevent.com.
About the Association for Print Technologies (APTechSM)
The Association for Print Technologies (formerly known as NPES), is a purpose-driven organization dedicated to supporting the entire commercial printing value chain. We believe in helping our members maximize alignment with their value chain partners to be more effective and competitive. Printing has been vital to communication for decades; today, the digital culture has heightened our industry’s complexity and reframed its relevance. APTech’s signature event — PRINT®— answers the call by bringing the boldest and brightest innovators, influencers, and newest technology together to create connections that showcase and advance our industry. For complete information about the Association, its programs, and its member companies, visit: www.PrintTechnologies.org or phone: 703/264-7200.