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FACTS & STATS: Product-Adaptation-to-Meet-Consumer-Expectation

Nov 2016

90% of consumers reuse product packaging boxes and bags after purchase.

Source: MarketingProfs

Nov 2016

40% of consumers would share a photo of packaging if it is interesting.

Source: MarketingProfs

Oct 2016

48% of global consumers don’t believe most brands take action on customer feedback.

Source: Customer Think

Oct 2016

67% of global consumers across all age groups expect brands to respond within 24 hours to their customer service questions, complaints or praise on social media.

Source: Customer Think

Sep 2016

One-third of consumer decision-making is based on packaging.

Source: MarketingProfs

Aug 2016

91% of unhappy customers will not return to purchase products.

Source: Userlike

Jul 2016

52% of consumers polled like it when customer service is personalized to them and their interests.

Source: DMNews

Jul 2016

61% of customers have not been able to easily switch from one channel to another when interacting with customer service.

Source: DMNews

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